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Artà has 7,549 inhabitants distributed among the towns of Artà, Colònia de Sant Pere and the urbanizations of Betlem and S’Estanyol.

Artà is built in a large valley dominated by the hill of Sant Salvador, a popular emblematic place where we find a fortress and a small church. Its origins go back to forgotten ancient times. The village preserves a large number of prehistoric monuments that represent the different phases of Balearic prehistory: dolmens, funerary caves, talayots and talayotic villages, among others. Many of them are considered as reference points in the island for their importance and exclusivity. Undoubtedly, Roman domination also left its traces and, during the Muslim period, the peninsula of Artà was one of the thirteen districts resulting from the division of the island. This wide district was called Yartân, which has evolved to the present toponym.

Since the Catalan conquest, the town started to extend along the base of the small mountain, staying away from the sea due to the constant threat of Algerian and Turkish pirate attacks. The history of Mallorca has conditioned the urban and architectural layout of the village. We can observe this combination of tradition and history with modernity through the streets of Artà. A good example is the theatre.

Isolated from mass tourism, Artà has kept its traditional culture deeply-rooted.